Yazan Amireh has always been passionate about promoting the health and well-being of his local communities. With a background in fitness and specialized in cardio and metabolic training, Amireh was eager to capitalize on his knowledge and introduce his community to the world of health and fitness. During this time, COVID-19 was at its peak and social distancing measures were in full force. As such, Amireh came up with the ingenious idea of providing training sessions virtually.
Joining MENACatalyst’s program, Amireh was able to develop a business plan, learn the different areas he needed to build his specialization on, and how to digitally market his work to not only reach a wide range of potential applicants but to raise awareness about the importance of health and wellness.
To accomplish his goals, it is recommended that Amireh,
- Secure training certifications to enhance his appeal and reliability as a professional trainer.
- Work with MC’s team of experts to develop a business and financial plan.
- Work with MC”s team of experts to learn how to utilize digital tools to expand his outreach and visibility to his target market.
- Create personalized training and fitness programs for customers, as well as group online sessions.
- Self-branding support.
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